‘HR must try harder: Job seekers are often turned off by badly trained HR staff. This harms not only recruitment, but can also damage a company’s brand’.
The above headline appeared in the Sunday Times, a worrying thought; surely it can’t be true, can it?
A survey carried out by Ipsos Mori for T-Mobile across 2,000 people concluded that a third of job applicants come away from an interview with a bad impression of the business. Again not surprising is that two-thirds of jobseekers would be influenced whether to accept an offer because of the poor interview experience.
What should be really worrying for all organisations is that half of those would not purchase products and services from the offending firms, while a third would tell up to 5 other people about their poor experience!
Avoiding careless recruitment methods and sloppy interview techniques is easy but all too often over looked.
The most common mistake is not investing time in the recruitment process. Throwing your vacancy out to five agencies and refusing to spend any time with the consultant does nothing for your employee brand.
Your recruitment partner is essential. They are often the first introduction many people have had to your company so it’s important they know what they are talking about!
The organisation you use to assist you throughout the process should be seen as a true partner, an extension of your business and someone who will represent you openly and honestly. They should not be seen as a necessary evil. I accept that there are a number of ‘bums on seats’ agencies that will quite happily throw CVs at you and charge you a fortune. You know who they are. The option available to you here is very simple, don’t use them.
Pick your recruitment partner carefully, allow them to represent your business professionally and ensure they follow up on every applicant, every reject and eventually make sure they handle the offer stage with care and attention.
Using the correct recruitment process is vital, followed correctly and it can be rewarding and satisfying, above all, it allows you to recruit the right individual to build your business. Don’t counter that by becoming one of the statistics referred to earlier.
If you have any questions on improving your recruitment process and ensuring candidates enjoy their recruitment journey with your business, please feel free to email or call me direct on 0191 438 7989.
Mark Ions - Managing Director
exclusivehr.com - The North East's leading HR Recruitment and HR Consultancy Service
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